World Trade and Development Group Inc
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Phoenix Consulting Associates WTDGI Program
Phoenix Consulting Associates Enables World Trade Partnership To Offer Its Services Worldwide, While Maintaining The Highest Standards Of Support, Expertise, And Accountability
The Phoenix Consultant Associates, headed up by Ed Ranucci, are Executives with a strong and proven track record, who are available to support the work of WorldDT as needed.

They are experts in their local and regional markets, and have a highly sophisticated understanding of both business management and the global trade environment.

Ed Ranucci / Phoenix Consulting Associates Case Studies
Case Study: ConAgra Foods - Kansas City, KS
Project Duration: 6/2001-5/2002

US Dollar Amount (consultant fees and travel): $787,000

Approx. value of improvements made during this period = $5,800,000 [ROI 7.3:1]


  • The fill rate went from 90% to 98% in six months, 100% in twelve
  • Labor costs were reduced significantly as the average work week went from 6.5 days to 5 in eight months
  • Rework went from 6.2% to 3% in ten months; resulted in a $434,322 savings
  • Inedible went from 4.3% to 1.5% in ten months; resulted in a $364,920 savings
  • Operational downtime (including changeovers) improved by 40% in twelve months; resulted in a $1,699,353 savings
  • Mechanical downtime improved by 43% in twelve months
  • Productivity (Lbs. per man-hour) improved from 260 to 330
  • USDA non-conformances were down 41% from the prior year
  • Turnover was down by 60% & Grievances went down 50%; a savings of $525,000
  • Employee satisfaction ratings improved by more than 100%
Project Duration: 2/1997-2/1998

US Dollar Amount (consultant fees and travel): $26,000,000

Approx. value of improvements made during this period = $170,000,000 [ROI 6.5:1]

  • Automated all procurement, payroll, and financial records.
  • Consolidated administrative operations for 43,000 employees in 46 countries.
  • Reinvented banking services and support operations.
Ranucci directed the analysis of change issues, and designed best practice solutions for the reengineering of the ANZ Bank ($100 billion) in Australia and New Zealand, reducing operating costs by $170 million. They coached the bank’s CEO and Executive Team on leadership and change management.

As Lead Consultants for Change Management at the Australia-New Zealand Bank (ANZ) they oversaw the largest print campaign in Australian history. The ANZ Bank was reinventing itself to better compete on a global scale. It had 43,000 employees in 46 countries. One of their roles was to develop both the internal communications for its employees and external outreach to its customers.

The ANZ Bank was concerned that its customers would not react well to its changes in services, its new online offerings, and its branch consolidation. They worked with Saatchi and Saatchi to design a national campaign themed “Change is good”. It became the largest print campaign in Australian history with ads running in all major daily newspapers and in major magazines. The highly creative and comical “before and after” photo spreads won one of the Australian Ad Council Awards and, more importantly, attracted new customers to the ANZ Bank.

The Hershey Company
12 locations in US and 2 in Canada
Project Duration: 6/2003 – 6/2006

US Dollar Amount (consultant fees and travel): $1,100,000

Approx. value of improvement made during this period = $100,000,000 [ROI 90.9:1]

  • Reduced time lost due to an accident and reduced overall accident rate.
  • Rebuilt plant and frontline leadership.
  • Improved morale and eliminated time lost to union strikes.
  • Reduced cycle time for new products and product changes.
  • Reduced mechanical downtime.
  • Consolidated operational and administrative processes.
The following client list represents companies with which Phoenix consultants have worked over the years
AMI Industries
NASA – Ohio Testing Location

Alcohol & Distilling
Joseph E. Seagrams & Sons
Valores Industriales

Leyland DAF
GM Singapore
Rimir Fisher Guide (GM) (Mexico)
3M Automotive Division
Diesel Division, General Motors of Canada
Adrian (Inland Division of GM)
GM Philadelphia Parts Distribution Center
Allison Gas Turbine Division of GM
General Motors Mexico
GM Corporate Headquarters
Transamerica Delaval Turbine and Compressor

Dover Chemical
CIBA-GEIGY – Dyestuffs and Chemicals
Exxon Chemicals America
Union Carbide – Coatings and Solvents
PPG Industries – Coatings and Resins Group
Exxon Chemical Australia
ICI Chemicals – United Kingdom

Spectrum Control
Fisher Controls
ICL Australia
FSI Corporation
Encore Computer Corp.

Construction and Engineering
John Crosland Company
Brown & Root, Inc.

Diamond-Bathurst, Inc.
Continental Can – Food Packaging Div.
Green Bay Packaging
American National Can
Containers Packaging (Australia)
Gaylord Container
Sonoco Products Company

Food Processing
Basic American Foods
Bama Pie Ltd.
ConAgra Broiler Company
Griffith Lab
ConAgra Refrigerated Foods
Riser Foods
Star of the West, Inc.
Castellini Company
Pilgrim’s Pride
Castleton Beverages Corp.
Ryan Milk Company
Idahoan Foods

Food Sales and Distribution
Giant Eagle
Mid America Dairymen Inc.

Financial Services & Insurance
Bankers Trust Corporate Trust and Agency Group
PCU Federal Credit Union
People’s Bank
Michigan National Corp
Nationwide Insurance
Allstate Insurance
Sears Mortgage Corp
Genoa National Bank
Arkansas Federal Credit Union
Financial Services & Insurance cont.
Mutual of Omaha Insurance Co.
Prudential Service Company
Citizens First Bank
Blue Cross/Blue Shield of Texas
Blue Cross/Blue Shield of Oklahoma
Independence Blue Cross
Blue Cross/Blue Shield of Minnesota
Blue Shield of Western New York
Monterey Federal Credit Union
Arab African International Bank (Egypt)

US Army
Federal Prison Industries (UNICOR)
Defense Personnel Support Center
Central Intelligence Agency
US Postal Service
Texas Dept. of Corrections

Health Care
Baxter Health Care
American Medical Labs
Kendall Company
Ben Venue Labs
Bronson Healthcare Group
Allegan Hospital
Physicians Health Plan
Edward Hospital
Lourdes Regional Medical Center
Washington Regional Medical Center
St. Vincent Hospital
Allegheny Valley Health System
Muhlenberg Regional Medical Center
Pascack Valley Hospital
Physician Corporation of America
American Red Cross
Siemans Medical Laboratories
Abbot Laboratories

Irvin Industries Metal Stamping Division
Union Carbide – Low Pressure Oxo Div.
Westinghouse Turbine-Generator
PPG Fiber Glass Group
Pacesetter Steel
Celanese Corp.
Shaw Industries
Amoco Chemicals
BASF Corp. – Fibers Div.
Cone Mills Corp. – White Oak Plant
RMI Company
Akro Corp.
Hofley Manufacturing
Holophane Company
Toro Company
Crane Valves
Gartland Foundary Company
Hueller Hille Corporation
Georgia Pacific
Applied Automation
CYTEC Industries
Phillips 66 Co.
Vetco Gray Inc.
Wilson Industries
Aeroquip Corp.
Americon Inc.
Wells Manufacturing Company
Customer Products Corp.
Cardone Industries Inc.
ITT Fluid & Hydraulics Group
Kerr Group
Ford, Bacon and Davis Co., Inc.
Parker-Hannifin Corp.
Bibb Company
Alpha Metals Inc.
Marcal Paper Mills Inc.
Litton Industries
Allied-Signal Inc.
Red Kap Industries Division
Siskin Steel & Supply Co.
Garden State Tanning
Malden Mills Industries
Allergan Inc.
J. R. Simplot Company
American Magnetics Corp.
El Sewedy Electrometers (Egypt)
O-Cedar Products
RRD Direct
Egytrans (Egypt)

Utilities & Energy Companies
Southeastern Michigan Gas Company
Detroit Edison
Temple-Inland Inc.
The Western Company
Phillips Pipeline Company
G&W Utilities Ltd.
Sun Company
Southern Company
Southern California Edison
Bell Atlantic

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ConAgra Foods - Kansas City, KS
The Hershey Company
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